Special K ®

powering you


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Everything we're made of, powers everything you're made of.

Special K is celebrating the power of women in everyday moments of life. From dawn till dusk, January to December. With nutrients to help women be the best version of themselves, we are #PoweringYou.

Special K cereal is made with

Special K protein bars are made with


Feeding strength

A serving of Special K cereals contains ≥15% of the nutrient reference value of folic acid which contributes to maternal tissue growth during pregnancy, iron & vitamin B6 which contribute to the reduction of tiredness and fatigue, vitamin D which contributes to the normal function of the immune system and vitamins B12 & B3 which contribute to normal energy-yielding metabolism. Special K Protein bars are a source of protein which contributes to the maintenance of muscle mass. Enjoy as part of a varied & balanced diet and a healthy lifestyle.